Case Studies

2013 was a busy year for Burtch Works’ social media accounts, and I wanted to take the time to revisit some of our most popular links this year.Our top links include blog posts on topics from resume writing to data science wannabes, as well as links to our original research, including salary studies and a flash survey of our network.Here is our social media year in review:1.) The consulting trend is really gathering steam but the opportunity is not for everyone, which I addressed in Should You Take That Consulting Role? Here's Why or Why Not.2.) With networking being more important than ever and holiday parties around the corner these 18 easy conversation starters from Careerealism that I posted were perfectly timed.3.) Apparently everyone is thinking about retooling their resume, because my latest blog post Need to Rewrite Your Resume? Four Tips before You Submit is one of the most popular posts on our social media this year.4.) Are you a real data scientist? Or just a Data Wannabe?5.) McKinsey put out an informative infographic on Big Data and ROI Big Data Big Profits.6.) Lou Adler once again published a great article on LinkedIn with 5 Things You Must Not Do In an Interview, and 5 Things You Must.7.) The Burtch Works Study: Salaries of Big Data Professionals was released in July, and Silicon Angle ran a story about lucrative salaries for foreign-born analysts.8.) Our Marketing Research Salary Study was released in October, both salary studies and their webinar presentations are available here.9.) Back in April I addressed the lack of urgency to hire in Help Wanted but Hiring Slow.10.) While catching up on TEDxTalks in September I watched Big Data, Small World by Dr Kirk Borne which is definitely worth your time. He also maintains a very active twitter presence and was voted the #1 influencer on Big Data by Onalytica.11.) In a guest post on my blog at the beginning of November, Burtch Works’ entry-level recruiting specialists shared their advice in How to Get Your First Analytics Job.12.) Researchers at the University of Pennsylvania analyzed social media Big Data to create word clouds showing commonalities by age, gender & personality. Fascinating stuff!13.) Forbes published my article Five Ways Marketers Can Keep Quants from Quitting in December.14.) We tallied results from our Flash Survey for analytics professionals about how many are approached via LinkedIn about new job opportunities and how often.15.) What Design Thinking Can Teach Analytics Professionals was an attention-grabbing article from Data Informed.With all the attention focused on Big Data, I expect next year to be even busier as more companies look beyond the buzzword and start seeing returns on their investments. The analytics hiring market will continue to heat up, so keep an eye out for my 2014 hiring predictions blog in the beginning of January. For more career advice, blog posts and industry news throughout the year be sure to follow Burtch Works on LinkedIn and Twitter. Happy Holidays everyone!